Downloads
Q&A: The Transformation Of Sanofi-Aventis U.S.
By Dan Schell, Life Science Leader magazine
The exclusive Life Science Leader interview with Gregory Irace, president and CEO of sanofi-aventis U.S.
What specific changes do you see as inevitable regarding how pharma companies must operate in the future?
Two come to mind. First, pharma companies must do a better job demonstrating to customers the value of our products on the customer's own terms. The old model of telling customers why we believe they should use our products is less and less effective. Second, we must face the reality that no matter what changes occur externally, we will be operating with smaller margins in the future.
Used with permission from Life Science Leader magazine.
The content you requested is only available to registered users of Bioresearch Online. By registering now, you'll get access to this piece of content and thousands of additional articles and product reviews across our entire network of sites.
